Our mission is to build a community of like-minded individuals from all walks of life that are focused on growth and improvement. We do this by focusing on our core values (RESPECT/RECIPROCITY/GROWTH/COMMUNITY). We do this by being apart/hosting events, hosting workouts, meetups and providing quality fitness products with style while not losing any functionality to the fitness communities to help achieve their goals. We continue to be involved in our communities to educate them on our products, health and wellness and betterment of self.
On his journey in life, CEO Raphael Velazquez has seen respect take him to many places and has allowed himself and others open up in ways because a baseline of RESPECT was established. When respect is given, it is usually shown back (RECIPROCITY) to the individual/ group/ community etc. (RESPECT) and (RECIPROCITY) shown by people allows for a community to really flourish (GROWTH) in ways unimaginable. It allows people to do great things to the workplace/gym/home and anywhere. Magic can be made here and this is what VELA stands by as we create our community.
As we grow as a brand, we will grow with the communities we are involved with. One hand washes the other.
What does VELA mean?
By: Raphael Velazquez
VELA means sail in this case.
"DIRECT YOUR SAIL"
This story is personal to me and will resonate with some of you. I was in Lisbon, Portugal facing the monument of discoveries. The monument of discoveries is an amazing sight. Its placed beside the Tagus river as its background. It is breath-taking.
The monument of discoveries has the outline of a cross facing away from the river and on one of its sides, it has the outline of a sailboat, with a bunch of craftsmen on it. What stood out to me, at this moment, was that all the craftsmen had different trades, but were on the same boat to go to their dreams. This resonated with me.
After a couple of minutes of reflection, my friend goes to me and says, "Rapha, look! VELA." I'm confused and only see a sailboat. I wasn't sure what he meant by it. He proceeded to educate me that VELA also means sailboat!
At this moment the reason as to why I was here clicked! People from all different walks of life come to fitness for different reasons. May it be to lose weight, gain strength, look for an active community, the underlying reason is the same. To better yourself. VELA is here to help direct the sails of people looking to better themselves with amazing products, content, events and opportunities.
Follow VELA On Our Social Media Platforms Below
About The CEO
Raphael Velazquez - CEO
Celebrity Trainer, Body Transformation expert, specialist in strength coaching, Raphael Velazquez, has built an unparalleled rapport within the fitness and entertainment industry. With years of experience in sculpting and transforming physiques and minds, Raphael formulates and implements techniques catered to the specific goals and needs of each of his clients. Best known for his work in strength and conditioning, Raphael possesses the expertise and professionalism needed to successfully meet demands and sculpt bodies and minds, while coaching his clients to fully embody their best lives. Raphael’s style is evident in the results you see in his clients, his physique is equally important. Recently featured in the Equinox “Impossible Happens” campaign, Miami Swim week, New York Fashion Week and Good Morning America with Brooke Burke.
Raphael is a NSCA CSCS (certified strength and conditioning specialist) with a B.S. in exercise physiology. In addition to training stars, entrepreneurs and everyday people, Raphael is a motivational speaker, a passionate advocate for the youth being a member of Mastermind Connect, and devoted to serving others along their journey.
Social media accounts:
Follow Raphael Velazquez on his Journey On His Business Media Accounts Below.